Categories: Machinima Contest, NewsTags: Chantal Harvey, Claus, Claus Uriza, Emily Hifeng, Linden, linden labs, Machinima, MommaLuv Skytower, Music, musician, PAL, performance, Persia Bravin, Pop, Pop Art Lab, Rico Willis, second life, sl, treet.tv, virtual, virtual world, world, XRay HallerAuthor: Claus Uriza
Friday 16th April 12.00PM-12.00AM SLT
http://slurl.com/secondlife/Pop%20Art%20Lab/151/162/28
Are you ready for the biggest live music and machinima event of 2010? Pop Art Lab invites you to experience a 12 hour trip through the very best music, art, film and television in SL.
To celebrate the launch of our brand new and super futuristic music sim, we have asked guest speakers including Jeska Linden and Wiz Nordberg, musicians such as Lance Rembrandt and Skye Galaxy and a plethora of artists, DJs and machinima makers to collaborate. We will be announcing the winner of our spectacular L$100,000 machinima winner too!
Visit our new sim and travel through a new world of wonderment, exploration and innovation or catch the live streaming on Treet.TV.

Full schedule:
April 16th- European Opening
Host: Persia Bravin
12:00 PM PST/SLT: Opening Ceremony presenting the new sim designs and creators: Claus Uriza CEO and guest speakers Dusan Writer CEO of Remedy/Metanomics and Wiz Nordberg CEO of Treet TV.
Particle show from Abstract Baroque
12:30 PM: Live screening of machinima entries in L$100,000 contest.
1:30 PM: Winning machinima announced by Chantal Harvey plus guest DJ Fine Caliber
2:00 PM: Redzone –Live Music
3:00 PM: MommaLuv Skytower-Live Music
4:00 PM: Lance Rembrandt –Live Music
5:00 PM: Sim exploration and chilled out music.
April 16th US Opening (webcasted live by Treet.TV)
Host: Persia Bravin
7:00 PM/SLT: Opening Ceremony presenting the new sim designs and creators: Claus Uriza CEO and guest speakers Draxtor Despres and Wiz Nordberg CEO of Treet TV.
7:30 PM: Live screening of machinima entries in L$100,000 contest
8:15 PM: Winning machinima announced by Jeska Linden
8:30 PM: Skye Galaxy-Live Music
9:30: PM: Starflower Orbit-Live Music
10:30 PM: MoShang Zhao-Live Music
11:30 PM: DJ Fine Caliber
Representing POP ART LAB
Claus Uriza CEO
Emily Hifeng, Xray Haller, Laggy Homewood and Rico Willis-Sim design and build
Persia Bravin-Press Manager
Guest Speakers
Jeska Linden –Director of Community Linden Labs
Draxtor Drespres-The Drax Files
Dusan Writer -Remedy/Metanomics
Wiz Nordberg -CEO, Treet.tv)
Chantal Harvey- Director of Mamachinima.eu
Television Production and streaming: Treet.TV http://treet.tv/live
Machinima Judges
Jeska Linden, Chantal Harvey, Lisbeth Frølunde (Roskilde University RL), Claus Uriza
Machinima Contest Partner: Virtual Worlds Research Project – A strategic research project at Roskilde University and Copenhagen Business School (Denmark).
Machinima Entrants
Rysan Fall, Toxic Menges, Glasz DeCuir, Binary Quandry, Larkworthy Antfarm, Ormand Lionheart, Mindblind Setsuko, Iono Allen, Pickles Karu, Delgado Cinquetti, Michelle Leckrone, Ketk Petrov, Al Peretz, Aaron Ishelwood, Tutsy Navarathna.
Musical Talent
Redzone, Starflower Orbit, MommaLuv Skytower, Skye Galaxy, MoShang Zhao, Lance Rembrandt and DJ Fine Caliber
Contributing Artists
Art Exhibition: Julie Kaye (RL)
Art Installation: Misprint Thursday
Marketing Design-Sabrinaa Nightfire
Visuals: Abstract Baroque
Press Information
Claus Uriza CEO of ‘POP AT LAB’ says of this event:
“We have made lots of progress at PAL over the past year so to celebrate our new sim launch I wanted to involve a lot of live musicians. Then came the idea of documenting the old sim design through a machinima contest, inspired by the recent MMIF. I met so many talented people through the MMIF I wanted their input at PAL too. The addition of some very experienced and cool speakers will add value and diversity to this event and help to connect with the audience. In the future, I hope PAL will grow alongside Second Life and we plan on expanding our presence on the web in general including our new website.”
Persia Bravin-Press Manager says:
“The whole team at POP ART LAB comprises some of the most experienced people within any virtual world in their chosen field. We have taken this experience and made PAL a virtual force to be reckoned with. The convergence of art, machinima and guest speakers-plus the music which PAL is most famous for-emphasizes our drive to be the most innovative, collaborative and social virtual music platform in existence!”
*POP ART LAB is a fully immersive environment exploring the viability of virtual worlds as alternative music performance venues. We work with media companies, record labels and educational institutions around the globe. Weekly streaming 10-20 new CDs full length across our social and dynamic sim, POP ART LAB brings together music lovers from across the world.*
http://www.popartlab.com
