Calling all Machinima artists!
Pop Art Lab (PAL) has secured an opportunity for Second Life’s video artists to work with one of Scandinavia’s most promising real world bands, Giana Factory, to create a full music video shot entirely within Second Life.
We want to show the real world the creativity and talents of machinima artists working within virtual worlds. Finally the time is up to show the real world music industry the powers of making videos inside virtual worlds.
Launching February 1st., PAL is conducting a machinima contest aimed at partnering a talented Second Life video artist with real world musical group, Giana Factory. Submissions are due March 5th. The winner of the judged context will not only see their work in real world use; they will also receive an incentive prize of $50,000 Lindens.
About Giana Factory:
Danish band ‘Giana Factory’ are a musical trio who have already gained critical and public acclaim for their distinctive sound which fuses edgy pop with ethereal electronica. The band recently consented to let ‘POP ART LAB’ use their song ‘Pixelated Truth’ for this contest. The tune can be heard and downloaded via Soundcloud
For more information on Giana Factory, visit their website
The theme and story of your music video is entirely open with avatar likenesses to Giana Factory musicians both allowed and encouraged.
More than 75% of the footage must be recorded inside Second Life.
Please keep in mind you have to ask sim owners in Second Life for accept to film on their land. Feel free to record in the Pop Art Lab sim.
Run of Show:
The PAL sim will be open 4 weeks prior to submission deadline so everyone have the time to come record.
We kindly ask all of you to act appropriately and show respect and understanding so everyone will be able to record in peace and ensure a fair play.
Each participant who wants to rezz must join the Pop Art Lab group and leave a notecard to Claus Uriza with names to be added. Please remove objects after filming. Scripts will be enabled.
Submit via Youtube
To submit one or more films you need to upload them to YouTube and then send the appropriate link to clausuriza(at)gmail(dot)com along with your film title, name and contact info.
Please add “Pop Art Lab Music Video Entry” to your film title on YouTube.
We will collect entries as favorites on our contest channel and embed finalist films on blogs as well (Films with highly inappropriate content will be excluded).
Giana Factory will have the final decision in selecting the winning video. However several movie experts from both real world and Second Life will be part of the jury. Names will be posted during February.
Submission deadline – 12 AM PDT/SLT March 5, 2011
Recording period – Feb. 1, 2011 through March 5, 2011
Winner will be announced at a huge event ‐ March TBA, 2011
Widescreen: Minimum 480p up to 1080p
Frame rate: Minimum 24 fps (frames per second)
Size: < 1 Gb
IMPORTANT: Titles and Credits
All titles or credits must be sent to firstname.lastname@example.org when you submit the video.
Please do NOT include title and credits before or during but make it appear at least 5 seconds AFTER in a complete cut to black/white.
Note: These rules are made to make it easier for media outlets who might want to play the winning video afterwards. Of course, you are welcome to put titles, credits etc. in text field on YouTube.
You retain all of your ownership rights to your film submission. However, by submitting you also grant us Giana Factory and Pop Art Lab a license to use, reproduce and distribute your film. When you upload the video to YouTube you’re granting us an exclusive license for the duration of the competition. After the competition finishes it automatically reverts to a non-exclusive license for all videos except the winning video. We retain the exclusive license so the band can use it as their official music video if they want to do so.
Additional Information About Giana Factory:
Tune: http://soundcloud.com/gianafactory or http://bit.ly/hK7zIp
About Pop Art Lab:
Pop Art Lab was founded start of 2008 in the virtual world of Second Life. It provides a dynamic immersive environment within which avatars can gather together to share their interest in music, movies & machinima, and attend live concerts and events occurring both entirely within the virtual environment and in mixed realities that merge reality with the metaverse. For more information, visit http://popartlab.com
Any questions please IM Claus Uriza inworld or send an email to clausuriza(at)gmail(dot)com
Press enquiries please email Persia Bravin at persia.bravin(at)yahoo(dot)com
Real Life press release available as Google Doc